Library | ESG issues

Greenwashing

Greenwashing refers to the misleading practice of overstating or falsely presenting an organisation’s environmental or sustainability efforts. It can involve deceptive marketing, incomplete disclosures, or exaggerated claims about products and corporate practices. In finance, greenwashing undermines ESG credibility, leading to reputational damage, legal risks, and loss of investor trust. Strengthening transparency and accountability is essential to ensure capital supports truly sustainable initiatives and maintains market integrity.

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The (mis)use of scenarios in fossil fuel and industry climate disclosures

Australasian Centre for Corporate Responsibility
The report analyses climate disclosures by investor-owned carbon majors, finding widespread misuse of climate scenarios to claim Paris alignment. Common issues include outdated scenarios, opaque assumptions and misleading aggregation, which obscure transition risks and may misinform investor decision-making.
Research
28 March 2025

Fashion’s plastic paralysis: How brands resist change and fuel microplastic pollution

Changing markets foundation
The report examines fashion brands’ continued reliance on synthetic fibres, highlighting how voluntary commitments, lobbying, and weak accountability delay fibre reduction and regulation. It links current business models to rising microplastic pollution and concludes that systemic policy and production changes are required.
Research
24 September 2024

Information integrity about climate science: A systematic review

International Panel on the Information Environment (IPIE)
Systematic review of 300 studies (2015-2025) finds coordinated misinformation and greenwashing by corporate, political, and media actors undermine climate science, eroding trust and delaying policy. Research is Global North–centric. Evidence supports regulation, litigation, coalitions, and education to strengthen information integrity.
Research
19 June 2025

Changing markets foundation

Issue Focused NGOs & Think Tanks
Changing Markets Foundation accelerates sustainability market shifts by exposing irresponsible corporate practices and promoting environmentally and socially beneficial solutions. Working with NGOs and research partners, it drives campaigns on climate, plastics, food systems and fashion to influence markets and public policy. It is an independent environmental advocacy nonprofit.
Organisation
1 research item

Corporate sustainability reporting

This conceptual paper examines corporate sustainability reporting, distinguishing investor-focused sustainability-related financial disclosure from broader impact reporting. It argues investor interests are imperfectly aligned with societal goals and concludes that complementary financial and impact reporting standards are needed to support accountability, capital allocation and sustainability transition.
Research
23 January 2025

Sustainable Finance Roundup November 2025: Transition Turning Points and Rising Accountability

This month’s sustainable-finance roundup highlights faster transition momentum, rising physical risks and a tightening focus on accountability. COP30 reinforced expectations for stronger 2035 targets, while national actions underscored diverging paths toward decarbonisation. Markets continued shifting toward clean energy and resilience, and new science made climate harms more visible. With regulatory scrutiny and litigation increasing, transition credibility and real-economy resilience are becoming core drivers of financial risk and investment decisions.
Article
1 December 2025

On YouTube, a Shift from Denying Science to Dismissing Solutions

This article dives into an analysis of over 12,000 YouTube videos and finds that while outright climate-change denial is dropping, content undermining climate solutions and trust in scientists is rising sharply. It also highlights concerns over YouTube’s ad policies, which still allow monetisation alongside videos that downplay impacts or spread misleading claims about climate policy.
Article
18 November 2025

The new climate denial: How social media platforms and content producers profit by spreading new forms of climate denial

Centre for Countering Digital Hate (CCDH)
Climate denial on YouTube has shifted from rejecting global heating to undermining climate impacts, solutions, and science. New Denial now represents most claims, while Old Denial has declined. The report highlights platform monetisation of such content and calls for updated policies and stronger action to address evolving misinformation.
Research
16 January 2024

Greenwashing, net-zero, and the oil sands in Canada: The case of Pathways Alliance

This article analyses how Canada’s Pathways Alliance representing 95 % of oil sands output frames its net-zero commitments. Reviewing 183 public communications, it finds widespread indicators of greenwashing, including selective disclosure, unverifiable claims, and poor accountability. The study urges broader scrutiny of coordinated industry communication across digital and public relations platforms.
Research
10 June 2024

Sustainable Finance Roundup October 2025: Carbon Markets, Targets, and the Cost of Resilience

This month’s sustainability roundup traces a rapidly evolving landscape in climate finance and accountability, spotlighting the weaknesses exposed by Hurricane Melissa’s disaster-risk finance system alongside new policy frameworks now reshaping sustainable investment. It highlights how vulnerable nations continue to bear the costs of climate impacts, how regulatory reforms such as Australia’s 2035 emissions target and global disclosure regimes are embedding accountability, and how renewed scrutiny of carbon markets is driving the search for credible, incentive-based pathways to real decarbonisation.
Article
3 November 2025

The future of emissions

This report proposes using firm-level emission futures contracts to better measure and incentivise real environmental impact from ESG investing. It finds that current backward-looking ESG ratings fail to predict emission reductions and may misallocate capital to higher-polluting firms. Market-based, forward-looking emission futures could improve measurement, incentives, and investment impact.
Research
30 January 2024

Ethical investing disclosure guidance

Financial Markets Authority (FMA)
This report summarises draft guidance from New Zealand’s Financial Markets Authority on ethical investment disclosure. It sets expectations under the FMC Act, warns against greenwashing, and outlines principles of clarity, substantiation, consistency, and management of third-party involvement to improve transparency and accuracy for investors.
Research
19 September 2025

Financial Markets Authority (FMA)

Government Organisations & Departments
Financial Markets Authority (FMA) is New Zealand’s independent regulator overseeing financial markets. It promotes fair, efficient and transparent markets, ensures quality financial advice and protects investors. FMA develops regulation, supervises licenced entities, enforces compliance, supports innovation and aims to enhance trust in NZ’s financial sector.
Organisation
1 research item

EDHEC Climate Institute

Academic Institutions
EDHEC Climate Institute (ECI) equips finance professionals and decision-makers with climate risk research, tools and scenario analysis. It focuses on physical risks, transition risks, green assets, resilience technologies and climate policy. ECI bridges academia, industry and public stakeholders to support low-emission investment strategies.
Organisation
1 research item

National Bureau of Economic Research (NBER)

Finance / Corporate Focused NGOs & Think Tanks
National Bureau of Economic Research (NBER) is a US-based nonpartisan economic research organisation producing working papers, conferences, datasets and publications on macroeconomics, labour markets, health economics and public policy. It supports scholars and policymakers with in-depth empirical research.
Organisation
1 research item

Presidential address: Sustainable finance and ESG issues: Value versus values

This report examines how investor and manager motivations—driven by either financial value or personal values—shape sustainable finance and ESG practices. It highlights definitional ambiguities, performance debates, and cultural differences, calling for clearer research to distinguish pecuniary risk-return considerations from non-pecuniary preferences in ESG investing.
Research
4 August 2023
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