Emissions from the coal-fired power plant industry in the form of fine particle pollution, global warming, ozone smog, acid rain and regional haze, cause significant negative effects on human beings. Research shows that death or disease from coal-based electricity production in the United States, can be reduced if the pollution from coal plants is addressed.

This paper makes the case for why businesses should implement inclusive business models and engage low-income populations along their value chains. It identifies common market constraints of inclusive business models and how to overcome them.