Research | Sustainability at a turning point: Consumers are pushing companies to pivot
Sustainability at a turning point: Consumers are pushing companies to pivot

Sustainability at a turning point: Consumers are pushing companies to pivot

22 May 2021

This research of 14,000 people from 9 countries discovered that 93% say that the COVID-19 pandemic has changed their perception of environmental sustainability. Individuals are, as a result, looking to invest in companies that prioritise environmental responsibility and expect them to communicate sustainability benchmarks and future plans clearly. In addition, more than half of consumers would work for a company that values sustainability, which is increasingly becoming a top hiring consideration.

 

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